Pan-African Media & Advertising — Headquartered in Lagos

Helping brands scale across Africa through AI-driven, data-led advertising.

Therescy Nigeria Limited is a pan-African media and advertising partner — combining strategy, creative, and AdTech to deliver measurable growth across the continent.

1.4B+
African consumers across 54 nations we help you reach
AdTech
Certified partner — bringing world-class programmatic solutions to African markets
360°
Full-service media strategy, creative & cross-border distribution
Pan-African Media Programmatic Advertising Brand Identity Cross-Border Campaigns Digital Out-of-Home AdTech Solutions Content Production Multilingual Campaigns Pan-African Media Programmatic Advertising Brand Identity Cross-Border Campaigns Digital Out-of-Home AdTech Solutions Content Production Multilingual Campaigns

Who We Are

We combine AI, data, and strategy to help brands reach the right people and turn attention into measurable growth

Boardroom meeting

Therescy Nigeria Limited was founded with a clear ambition: to build a more effective, forward-looking advertising partner for brands across Africa.
Headquartered in Lagos — at the center of the continent's commercial and cultural momentum — we combine deep local insight with execution aligned with global standards.

Continental Media Strategy
We craft bespoke media strategies navigating Africa's rich diversity — spanning cultures, languages, and media ecosystems from West Africa to East, North to South.
AdTech Across Borders
As an authorized AdTech reseller, we bring programmatic precision and real-time optimization to brands targeting audiences across multiple African markets simultaneously.
Culturally Rooted Creativity
Our work celebrates the cultural distinctions that make each African market unique, ensuring your brand resonates authentically wherever it shows up.

Our Footprint

A Continent of
Opportunity Awaits

From West Africa's commercial engines to East Africa's tech-forward economies, Southern Africa's established markets, and North Africa's gateway cities — Therescy activates campaigns across the entire continent.

Nigeria ★ Kenya S. Africa Egypt
🇳🇬
Nigeria — West Africa
Headquarters & primary market. Africa's largest economy.
HQ
🇬🇭
Ghana — West Africa
Stable, English-speaking market with strong digital adoption.
Active
🇰🇪
Kenya — East Africa
East Africa's tech & media hub with a digitally-savvy base.
Active
🇿🇦
South Africa — Southern Africa
Africa's most mature advertising market by spend.
Active
🌍
And Beyond...
Senegal, Côte d'Ivoire, Ethiopia, Egypt & more.
Expanding

What We Offer

Our Services

An integrated suite of services for brands that want to win across African markets — from a single country to the entire continent.

01

Pan-African Media Planning & Buying

Strategic cross-border media placement spanning TV, radio, print, digital, and OOH — from Lagos to Nairobi, Accra to Johannesburg. One brief, continent-wide reach.

02

Programmatic & Digital Advertising

Data-driven programmatic campaigns targeting audiences across African markets with real-time bidding, precision targeting, and measurable ROI at every level.

03

Brand Strategy & Identity

Brand identities and communication strategies that resonate across Africa's diverse cultures and languages — locally relevant, continentally compelling.

04

Multilingual Content Production

From English and French to Swahili, Hausa, Yoruba, and beyond — culturally authentic advertising content in the languages your African audiences call their own.

05

Social & Digital Media

Pan-African social media management and paid campaigns tailored per market — Instagram, TikTok, X, Facebook, and WhatsApp Business across every region.

06

Analytics & Cross-Market Reporting

Unified dashboards showing performance across every African market — one view, full continental intelligence, continuous optimization.

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Our Edge

Powered by
AdTech Innovation

Therescy has secured an exclusive AdTech partnership, giving clients access to programmatic infrastructure and audience data platforms that unlock precision advertising across African markets at scale.

📡
Programmatic DSP
Access premium ad inventory across African and global open web via real-time bidding.
🎯
Audience Targeting
Granular segments by country, language, demographics, and behavior across the continent.
📊
Live Analytics
Real-time dashboards with impressions, CTR, conversions, and ROAS by market.
🤖
AI Optimization
Machine learning that auto-allocates budget to where performance is strongest.
Campaign Flow
Brief, markets & audience definitionStrategy
Multilingual creative developmentCreative
Programmatic activation via DSPAdTech
Cross-market bid optimizationAI
Live continental performance viewAnalytics
Unified reporting & insightsResults
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The African Opportunity

Why Africa,
Why Now

Africa is the world's youngest, fastest-urbanizing continent — and its advertising industry is only beginning to reflect that potential. Therescy is here to help brands lead the way.

1.4B+
People across 54 nations — the world's largest free trade area by member states
$6.8B
African advertising market size, growing at double-digit rates annually
60%
Of Africa's population is under 25 — the most digitally engaged youth demographic on earth
600M+
Internet users across Africa with mobile-first adoption reshaping advertising forever

Let's Talk

Ready to Win
Across Africa?

Whether you're a global brand entering Africa, a local champion scaling across borders, or an African business ready to make its continental mark — we want to hear your brief.

Headquarters
Lagos, Nigeria
Email
hello@therescy.com
Website
therescy.com